If you haven't seen this cult purse yet, it'll be flooding your feed all summer long. It's quickly gained a cult status amongst celebrities and fashion Instagrammers alike.
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The Ark purse by Cult Gaia was first released in 2017 and became Instagram famous overnight. When it was first released, it had a 1800 person waiting list. Fashionistas fell head over heels for the design which was both modern and timeless. It's the ultimate statement piece.
It continues to be the most popular bag of the summer in 2018.
The bag has already been steeped in controversy. Cult Gaia threatened to sue Steve Madden when it released their Bshipper designer, pretty much an exact copy. Steven Madden argued back that Cult Gaia had first stolen the design from a traditional Japanese bamboo picnic bag. Cult Gaia did not win the lawsuit.
In the end, not everyone wants to throw down the $168 price tag for the large size bamboo purse. Not to worry, the purse is available online for just $29.99. You can pick it up here.